
Congratulation For Our Winners
SALES PROMOTION
Category: 01B – Sales Kit or Product Information Sheets
Silver ADDY Award – Angry Bear
Advertiser: Angry Bear
Title: Brooks Running – Sales Process Booklet
Credits:
Justin Bernard, Creative
Taylor Bernard, Design + Production
Brady Tauzon, Design
Category: 02C – Campaign
Silver ADDY Award – Big Bridge Advertising
Advertiser: Hi-Wire Brewing
Title: Main Attraction Six Pack Series
Credits:
Stephen Becker, Creative Director
Heidi Gruner, Designer
Megan Burchett, Illustrator
Leslie Sloan, Account Executive
Category: 02C – Campaign
Silver ADDY Award – Big Bridge Advertising
Advertiser: Green Man Brewing
Title: Taste Our Evolution Six Pack Series
Credits:
Steve Becker, Creative Director
Leslie Sloan, Account Executive
COLLATERAL MATERIAL
Category: 06A – Flat Printed
2014 Best of Print
Entrant: Hornaday Design Inc.
Advertiser: Bulitwright Construction
Title: Builtwright Construction
Credits:
Will Hornaday, Designer
Amy Hornaday, Designer
Category: 07B – Four-color
Gold ADDY Award – Market Connections
Advertiser: Community Foundation of Henderson County
Title: Community Foundation of Henderson County Annual Report
Credits:
Brad Campbell, Creative Director/Copywriter
Katie Rotanz, Art Director
Lee Henderson-Hill, Copywriter
Mike Belleme, Photographer
DIGITAL ADVERTISING
Category: 35A – Products
Gold ADDY Award, 2014 Best of Interactive – Angry Bear
Advertiser: Angry Bear
Title: SylvanSport GO
Credits:
Justin Bernard, Design + Development
Taylor Bernard, Design + Production
Brian Miller, Design
John Powell, Photographer
Category: 40D – Branded Content, more than 60 seconds
Silver ADDY Award – Market Connections
Advertiser: Transylvania County — The Land of Waterfalls
Title: “Play On” Promotional Video
Credits:
Brad Campbell, Creative Director/Copywriter
Nathan Jordan, Associate Creative Director/Art Director
Katie Rotanz, Art Director
Category: 40D – Branded Content, more than 60 seconds
Silver ADDY Award – Market Connections
Advertiser: Keystone Camp
Title: Keystone “Values” Video
Credits:
Brad Campbell, Creative Director
Dena Snyder, Art Director
Michelle Tessier, Videographer
TELEVISION
Category: 48A – Products
Silver ADDY Award – Milepost 355, Inc.
Advertiser: Eastern Band of Cherokee Indians – EBCI
Title: “Giant” :30TV
Credits:
Milepost 355, Inc. – Kathleen Hurley, Executive Producer
Element Advertising – Jack Becker, Creative Director – Writer
Element Advertising – Matt Levin, Sr. Art Director
Element Advertising – Rob Young, Account Director
Jan Balster, Director | DP | Editor
Optimus – Marina Bacci, SDX – Audio Engineer
Optimus – Gretchen Praeger, SDX Graphics Exec. Producer
Optimus – Luis Mayorga, Designer Graphics Artist
Optimus – Mike Cicciarelli, Graphics Designer – Creative Director
Category: 48C – Services
2014 Best in Show – Market Connections
Advertiser: Transylvania County TDA – “Land of Waterfalls”
Title: Transylvania County “Get Here”
Credits:
Brad Campbell, Creative Director/Copywriter
Nathan Jordan, Associate Creative Director/Art Director
Katie Rotanz, Art Director
INTEGRATED CAMPAIGNS
Category: 55 – INTEGRATED CAMPAIGNS – Consumer, Regional / National
Silver ADDY Award – Market Connections
Advertiser: Transylvania County Tourism Development Authority
Title: Transylvania County Integrated
Credits:
Brad Campbell, Creative Director/Copywriter
Nathan Jordan, Associate Creative Director/Art Director
Katie Rotanz, Art Director
Alison Fields, Copywriter
PUBLIC SERVICE
Category: 65A – TV
Silver ADDY Award – Milepost 355, Inc.
Advertiser: Warrior Service Dogs
Title: Cute But Grim
Credits:
Kathleen Hurley, Executive Producer
Dave Allemeier, Co – Creative Director | Writer
Tom Walsh, Co – Creative Director | Art Director | Logo Brand Design
Jan Balster, Director | DP | Editor
Shane Cox, Marine Veteran
Steve Murray, Producer
Alex Davis, Music Composer
Morgan Purdy, Wardrobe | Location | Props
Anne Squires, Production Coordinator
Shane Peters, Camera Operator
Andy Crespo, Camera Operator
Draven, Hero WSD Dog
ADVERTISING INDUSTRY
Category: 70G – Digital Advertising
Silver ADDY Award – Angry Bear
Advertiser: Angry Bear
Title: Angry Bear
Credits:
Justin Bernard, Creative + Development
Taylor Bernard, Design + Production
Brian Miller, Design
ELEMENTS OF ADVERTISING WINNERS
Category: 74I – Cinematography
Gold ADDY Award – Appalachian State University
Advertiser: Turchin Center for the Visual Arts
Title: Find Your Art- Turchin Center for the Visual Arts 10th Anniversary (Lowell Hayes, artist)
Credits:
Garrett Ford, Producer/Director
Troy Tuttle, Creative Director
Marie Freeman, Production Assistant
Glenn Dion, Sound Technician
Megan Hayes, Communication Director