SALES PROMOTION

Category: 01B –  Sales Kit or Product Information Sheets
Silver ADDY Award – Angry Bear
Advertiser: Angry Bear
Title: Brooks Running – Sales Process Booklet
Credits:
Justin Bernard, Creative

Taylor Bernard, Design + Production

Brady Tauzon, Design

Category: 02C – Campaign
Silver ADDY Award – Big Bridge Advertising
Advertiser: Hi-Wire Brewing
Title: Main Attraction Six Pack  Series
Credits:
Stephen Becker, Creative Director

Heidi Gruner, Designer

Megan Burchett, Illustrator

Leslie Sloan, Account Executive

Category: 02C – Campaign
Silver ADDY Award – Big Bridge Advertising
Advertiser: Green Man Brewing
Title: Taste Our Evolution Six Pack Series
Credits:
Steve Becker, Creative Director

Leslie Sloan, Account Executive

COLLATERAL MATERIAL

Category: 06A – Flat Printed
2014 Best of Print
Entrant: Hornaday Design Inc.
Advertiser: Bulitwright Construction
Title: Builtwright Construction
Credits:
Will Hornaday, Designer

Amy Hornaday, Designer
Category: 07B – Four-color
Gold ADDY Award – Market Connections
Advertiser: Community Foundation of Henderson County
Title: Community Foundation of Henderson County Annual Report
Credits:
Brad Campbell, Creative Director/Copywriter

Katie Rotanz, Art Director

Lee Henderson-Hill, Copywriter

Mike Belleme, Photographer

DIGITAL ADVERTISING

Category: 35A – Products
Gold ADDY Award, 2014 Best of Interactive – Angry Bear
Advertiser: Angry Bear
Title: SylvanSport GO
Credits:
Justin Bernard, Design + Development

Taylor Bernard, Design + Production

Brian Miller, Design

John Powell, Photographer

Category: 40D – Branded Content, more than 60 seconds
Silver ADDY Award – Market Connections
Advertiser: Transylvania County — The Land of Waterfalls
Title: “Play On” Promotional Video
Credits:
Brad Campbell, Creative Director/Copywriter

Nathan Jordan, Associate Creative Director/Art Director

Katie Rotanz, Art Director

Category: 40D – Branded Content, more than 60 seconds
Silver ADDY Award – Market Connections
Advertiser: Keystone Camp
Title: Keystone “Values” Video
Credits:
Brad Campbell, Creative Director

Dena Snyder, Art Director

Michelle Tessier, Videographer

TELEVISION

Category: 48A – Products
Silver ADDY Award – Milepost 355, Inc.
Advertiser: Eastern Band of Cherokee Indians – EBCI
Title: “Giant” :30TV
Credits:
Milepost 355, Inc. – Kathleen Hurley, Executive Producer

Element Advertising – Jack Becker, Creative Director – Writer

Element Advertising – Matt Levin, Sr. Art Director

Element Advertising – Rob Young, Account Director

Jan Balster, Director | DP | Editor

Optimus – Marina Bacci, SDX – Audio Engineer

Optimus – Gretchen Praeger, SDX Graphics Exec. Producer

Optimus – Luis Mayorga, Designer Graphics Artist

Optimus – Mike Cicciarelli, Graphics Designer – Creative Director

Category: 48C – Services
2014 Best in Show – Market Connections
Advertiser: Transylvania County TDA – “Land of Waterfalls”
Title: Transylvania County “Get Here”
Credits:
Brad Campbell, Creative Director/Copywriter

Nathan Jordan, Associate Creative Director/Art Director

Katie Rotanz, Art Director

INTEGRATED CAMPAIGNS

Category: 55 – INTEGRATED CAMPAIGNS – Consumer, Regional / National
Silver ADDY Award – Market Connections
Advertiser: Transylvania County Tourism Development Authority
Title: Transylvania County Integrated
Credits:
Brad Campbell, Creative Director/Copywriter

Nathan Jordan, Associate Creative Director/Art Director

Katie Rotanz, Art Director

Alison Fields, Copywriter

 

PUBLIC SERVICE

Category: 65A – TV
Silver ADDY Award – Milepost 355, Inc.
Advertiser: Warrior Service Dogs
Title: Cute But Grim
Credits:
Kathleen Hurley, Executive Producer

Dave Allemeier, Co – Creative Director | Writer

Tom Walsh, Co – Creative Director | Art Director | Logo Brand Design

Jan Balster, Director | DP | Editor

Shane Cox, Marine Veteran

Steve Murray, Producer

Alex Davis, Music Composer

Morgan Purdy, Wardrobe | Location | Props

Anne Squires, Production Coordinator

Shane Peters, Camera Operator

Andy Crespo, Camera Operator

Draven, Hero WSD Dog

 

ADVERTISING INDUSTRY

Category: 70G – Digital Advertising
Silver ADDY Award – Angry Bear
Advertiser: Angry Bear
Title: Angry Bear
Credits:
Justin Bernard, Creative + Development

Taylor Bernard, Design + Production

Brian Miller, Design

 

ELEMENTS OF ADVERTISING WINNERS

Category: 74I – Cinematography
Gold ADDY Award – Appalachian State University
Advertiser: Turchin Center for the Visual Arts
Title: Find Your Art- Turchin Center for the Visual Arts 10th Anniversary (Lowell Hayes, artist)
Credits:
Garrett Ford, Producer/Director

Troy Tuttle, Creative Director

Marie Freeman, Production Assistant

Glenn Dion, Sound Technician

Megan Hayes, Communication Director